Melanie Johnstone

Recent Posts

B2B tech organisations can unlock commercial impact faster by slowing down

May 07, 2019

BY MELANIE JOHNSTONE, STRATEGY DIRECTOR

There’s no question the B2B tech industry moves at a cracking pace. With rapidly changing customer needs, tech innovations and market disruptions, it’s no wonder marketers feel like every day is a sprint to a finish line that keeps moving.   

Melanie Johnstone Comments

The nuances of modern B2B marketing… and what’s next?

March 27, 2019

BY MEL JOHNSTONE, STRATEGY DIRECTOR

As a staunch believer of a customer-centric approach in every circumstance, I remember the definite moment when the tech industry had that shift in mindset.

Melanie Johnstone Comments
All posts
You may also like this case study: Empowering Aussie growers through technology We recently helped Dialog Information Technology market to Australian fresh food producers and attain close to 80 qualified leads in a highly challenging sector. Read how >> <https://emojipedia.org/black-rightwards-arrow/>  

©2018 Splendid Suggestions. All Rights Reserved.